A Retail Platform is what all retailers need to become and remain commercially successful. It is a multi-channeled marketing and sales approach which ensures that Customer Experience is of top quality at every point of sale. TRC Solutions have been supporting businesses with Retail Solutions for over 30 years. With our industry expertise and software, TRC Solutions’ clients have been able to improve and outperform competitors.
All businesses want to improve, increase sales and develop better relationships with their customers. But how do you know that a Retail Platform is right for you?
Businesses seeking to implement a Retail Platform know how they interact with customers will make or break them. But without the right resources, they are unable to correctly approach shoppers, particularly in the pre-sale and after-sale segment of the purchasing journey.
Without the efficient Software, a customer browsing your products will not be properly approached based on their recent transactions and will be treated like a stranger. Similarly, you cannot follow up and provide after-sale customer service.
An effective Retail Platform will ensure that you know the purchasing habits of all your customers and provide excellent customer service both during and after their purchasing journey.
Retailers who are interested in giving the most to (and getting the most from) modern consumers will actively raise their brand awareness.
Typically, businesses that contact us about Retail Platform implementation will know that interacting with customers online is as important as in store. Having an eCommerce store and social media channels is vital as it is where many shoppers will research your brand and products.
If you are already interacting with customers online and in store, a Retail Platform is the perfect way to mine data and drive sales based on your consumers’ interests
Once your Customer Experience has improved from a Retail Platform you will begin to see an Increase in Sales. Potential customers are targeted at the right times with the items which compliment their purchasing and browsing history.
Tracking inventory and optimising supply chains, gives you the opportunity to serve your customers and Increase Sales in a way that places your business ahead of your competitors and ensures success in the future.
The fact that your business wants to improve through a Retail Platform means that you are planning for the future.
Because TRC Solutions provides training and support to all our clients, we know when a business wants to grow based on their interest in the software and their whole team getting involved.
If your business is ready to learn more about the benefits from implementing a Retail Platform, attend our webinar on Wednesday October 7th at 11:00 AM.